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advertising professional (1930–2023)

Sylvester da Cunha

1930–2023, born Mumbai, writes in Konkani, Portuguese, playwright

Sylvester da Cunha was an Indian advertising professional and theatre personality. He was most famously known for creating the Utterly Butterly advertising campaign and the Amul girl mascot for the Indian dairy cooperative Amul. He also served as a consultant to multinational agencies including the World Bank, UNICEF, and the International Bank for Reconstruction and Development on various projects linked to food and nutrition.

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Facts from Wikidata as of 27 October 2026. Correct this entry.

Also writing in Konkani

Bakibab Borkar

1910–1984Marathi and Konkani poet, writer and freedom fighter (1910–1984)